Dana is a co-founder and CEO of Thynkli, a company that is paving the way to digital transformation enabling business growth using emerging technologies. She has a proven leadership track record and over 17 years of experience in driving digital change from strategy to execution in private and public sector. Dana played pivotal role in maximizing organization’s ROI by taking a human centric approach to increase technology adoption and aligning leadership with measurable execution plans. Dana is an advocate for Women in Technology and serves as the Director of Operations for Women in Tech World, she holds an MBA in Strategy and Organizational Consultancy from the University of Victoria, and EDHEC Business School in France. Outside work, Dana is an indoor cycling instructor and a triathlete.